Supporting the CaseKey Academy 2025
In April 2025, the Amaryan Charitable Foundation supported CaseKey Academy 2025 as the title sponsor of the program, marking its second consecutive year of support.
CaseKey Academy is an annual preparatory program designed for the CaseKey student competition, which allows university students across Armenia to test their business knowledge and skills through real-world case-solving. In 2025, the Academy offered a comprehensive five-month training series aimed at developing the case-solving, strategic thinking, and presentation skills of top CaseKey competitors from universities across the country.
The program included:
- A foundational training bootcamp delivered by the S. Olayan School of Business (OSB) at the American University of Beirut, through its International Case Competitions Program Team, introducing students to problem-structuring methods, analytical thinking, and executive-style presentations. The bootcamp is led by Hagop Panossian, Senior Lecturer in Strategic Management at AUB and Director of the International Case Competition Program.
- A competitive simulation series where students applied their skills in real-time, receiving expert feedback on performance.
- An advanced training track led by Dr. Pieter Verhallen, professor at North Carolina State University and an internationally recognized expert in marketing and case methodology. The sessions covered strategic analysis, storytelling, financial modeling, and communication.
- Specialized modules in financial modeling, marketing strategy, and pitching.
- Industry immersion sessions with guest speakers from global firms across sectors.
The Amaryan Charitable Foundation’s support of CaseKey Academy 2025 reflects its commitment to advancing business education and empowering Armenia’s youth. We believe that programs like this help students gain world-class learning experiences that strengthen their skills and prepare them to lead in both business and education.
